2024
[CLIENT]
Hong Kong Design Centre (HKDC)
Hong Kong
[PROJECT PLANNING]
[CREATIVE & ART DIRECTION]
[NARRATIVE DIRECTION]
[LAYOUT DESIGN]
[GRAPHIC DESIGN]
[ILLUSTRATION]
[PHOTOGRAPHY STYLING]
[AWARDS]
Creative Communication Award, 2025
  • — Winner in Printed Annual Reports
International Design Awards, 2025
  • — Silver in Graphic Design, Print, Annual Reports

The Hong Kong Design Centre acts as a middle person to connect different stakeholders. The “Meet” in this year's theme, where it connect different values and parties together. The content structure is divided in chapters with an action towards different aspects like community, the masters, the design industry, local and internationally.

We played around with “D”, “C” and “設”, "計” in a lenticular style, representing fusion and mixing for the cover design. The bright colour tone gives a vivid and dynamic feeling. The chapter dividers are designed with a reflected half circle facing back to back, symbolising the happenings in-between the "D" to "C". The overall report is designed in a magazine style, giving a pleasing and eye-catching feeling when reading it.


194
Hong Kong Design Centre
Annual Report 2023-24 Design
[Design Unbound: East Meets West]